Sony explains the logic behind using name Xperia Z3 Plus, instead of launching Xperia Z4 globally

Sony Mobile launched Xperia Z3+ and Xperia Z3+ Dual two days back and the then users are asking why Sony has changed the name from Xperia Z4 to Xperia Z3 Plus for the global launch. Well, an official word from Sony has come on the same now.

As per the Sony officials, Xperia Z3 is performing well in many regions of the world but there was a need of new device with latest specifications of a flagship in Japanse market that can satisfy customers there and hence Xperia Z4 was introduced in Japan whereas it as, a new premium edition to Xperia Z3 series i.e. Xperia Z3+ is launched globally.

Logic behind using name Xperia Z3 Plus

Read the official words from Sony Mobile below.

“The main reason for the name difference here is down to Sony being such a dominant force in the Japanese market [where] consumers crave flagship devices with the latest features as soon as they can be delivered,” the firm explained.

“Xperia Z3 continues to perform well as our flagship device across the rest of the world. To address those customers that would like to have the very latest features and refinements, we have introduced Xperia Z3+ as a premium addition to our existing flagship Z3 series.”

As for the H1 2015 Sony unveiled Xperia Z4 and Xperia Z3+ so we can hope for Xperia Z5 as the next full fledge flagship and just not a slight upgrade over its predecessor in H2 2015.

Check out Sony Xperia Z3+ full detailed specifications here.

Check out Sony Xperia Z3+ Unboxing Video here.

Check out Sony Xperia Z3+ Dual Hands On pics here.

Check out Sony Xperia Z3+ vs Xperia Z3 Design Comparison Video here.

Check out Sony Xperia Z3+ Hands On – First Look Video here.

Check out Sony Xperia Z3+ vs Galaxy S6 Edge Design Comparison Video here.

Xperia Z3+ will be available for purchase this year in June. UK online retailer Clove has already listed Xperia Z3+ for a pre-order at a price £549/$839 (inclusive of VAT).

So, will you upgrade to Xperia Z3+ from your present Xperia device? Let us know, drop your comments below.

Source – TheInquirer, via – XperiaBlog